Monday, October 7

Scandinavian v/s German Why is finish design ,to my opinion being both from the modern movement ,looks more approachable for society?

This week chapter was about the modern movement which is by far my favourite one, the pieces that we can see from that era that started around 1920  reflected a whole new way of design compared to previous movements. Modernism was all about clean lines, mass production and what is the most important thing: functionalism. Great exponents from this movement where 2 of my top list designers the first one was  Mies Van Der Rohe from Germany and the second one is Alvar Aalto from Finland.


Reading this chapter made me realize something that haven’t caught my eye before, I don’t know why, but until a few days ago I associated Mies van Der Rohe with modern design, but Alvar Aalto for me was in the category of Scandinavian design (a hole bubble apart for me) which is correct but at the same time Aalto was a huge exponent of modernism also. This last part was the one I’ve never made the connection. I used to look modern design as elegant, luxurious, and like a piece of art and Finnish design as contemporary design, youthful, simple , and with a less expensive look. But why? Why did I used to do that? If both of them are part of the same movement, why couldn't I make the connection? What was the difference between them…


So then I got my question how both of them being part of the modern movement can have such a different way to get to people, to connect? Why does Scandinavian design looks so approachable compared with German design if both of them reflect the same principles?
Finnish design (Sweden + Finland) is really a boom right now, especially in single person houses, you can see from lighting fixtures, tables, chairs, posters,and so on . After my reading I learned that  back in the times the designs of Aalto  and the Scandinavian design (Finland ,Sweden and Norway) made a breaking point because it was a representation of the modern movement in a less industrial way.


Aalto designs made a huge impact along with the Scandinavian design because they respond to the same principles  ,but what was different was the main material that they used for making their pieces. Scandinavian didn't use steel like the traditional German modern movement, they used wood. They were able to recreate softly curvy lines but with the use of wood , specially plywood, as main material, that added warm to their designs.
There is where I got my answer Scandinavian design is modern design, has clean lines, is simple, functional and its mass produce but it looks approachable thanks to the wood! , by the other hand German modern designs like the ones Mies van der Rohe use to make, where all about steel, and more expensive materials like leather, with looks more elegant, made for a higher class.


His designs have the personality of someone  that evaluates you according to your class level, knowledge of design, and style, they want to talk with you about design, discuss about it, but hearing your points of view, while the personality of Aalto´s designs do not judge anyone, they make me feel like they are welcoming you to try them , to experiment, they want to teach you about design not to discuss with you about it. In other words, Mies van der Rohes designs are proud, and the ones from Alvar Aalto are humble.



Here is an example: if you compare the Alvar Aalto Paimio Armchair and you put it right beside Barcelona chair from Mies V der Rohe chair you can perceive first that they have much thing in common like the shape, the simplicity of both of them, but then you get the materials and can actually see what they evoke . The Paimio armchair is made with bended plywood, by the other side we get stainless steel and leather in the Barcelona chair. Although both chair are around the $4.000 USD , Aalto designs seem much more friendly and can make a closer connection with people.

Personally I think that the use of wood made the design look approachable for the medium class, but also it is about how it looks, pretty much everyone may desire a piece of Scandinavian design because it can reach different styles of persons, by the other hand German modern design is more focused in the “high class” look, so it has a more specific target.  Don’t get me wrong im not trying to paint a bad picture on German design and a saint on Scandinavian, I just wanted to find out why they evoke such different concepts, and find out the reason of why until know I had put Scandinavian design in a total different bubble. The good thing about any of them is that no matter from where it is , modern design is timeless.


F!


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